by Lisa DeToffol | Oct 1, 2019 | How to Grow Your Business
How To Grow Your Business You’ve read the books, blogs, and case studies. You did the work, investing in your brand and marketing. You’ve even completed market research, asked current and former clients how you can improve their experience, and implemented...
by Lisa DeToffol | Sep 30, 2019 | Lessons Learned From Copywritign for Solopreneurs
Lessons Learned From Copywriting for Solopreneurs One person, business owners, or are fascinating clients to work with. They are dedicated, they are passionate, they are exceptionally good at their area of expertise, and they are also open to getting help in other key...
by Lisa DeToffol | Aug 23, 2019 | Blog Post Ideas
A Great List of Blog Post Ideas Looking for blog post ideas? You’ve come to the right place! These useful blog post ideas will endear you to your market and establish you and your business as the authority in your niche. 1- List Post – List posts are...
by Lisa DeToffol | Aug 23, 2019 | Professional Editing Matters
Why Professional Editing Matters In this day and age of technology and the “faster is better” credo, good writing seems to have fallen by the wayside. You write texts and messages with abbreviations, incomplete sentences, and emoticons. Informal writing...
by Lisa DeToffol | Jul 19, 2019 | Relationships in Business
Relationships Are The Center of a Business We are all busy people. It’s one thing to realize you need to devote time to nurturing relationships and another thing to actually do it. “If they like you, they will listen to you. If they trust you, they will d...